Creating an effective Google Adwords campaign is getting increasingly hard. It is difficult to create catchy marketing phrases that meet Google’s requirements regarding advertisements. If we want to get ahead of our competition and meet the requirements without going bankrupt, we have to pay attention to Google AdWords’ Quality Score.
In the recent years, Google Merchant (Google’s shopping campaign) has been one of the best solutions that online shops can employ to promote their offers in the Google search engine. Displaying product advertisents in the search results list, it makes the target client’s route to making a purchase in an online shop much quicker. […]