{"id":5866,"date":"2018-05-09T10:13:59","date_gmt":"2018-05-09T08:13:59","guid":{"rendered":"https:\/\/nprofit.net\/pl\/?p=5866"},"modified":"2025-12-01T13:35:33","modified_gmt":"2025-12-01T12:35:33","slug":"mobile-first-index-zaczyna-dzialac","status":"publish","type":"post","link":"https:\/\/nprofit.net\/pl\/blog\/mobile-first-index-zaczyna-dzialac\/","title":{"rendered":"Mobile first index zaczyna dzia\u0142a\u0107"},"content":{"rendered":"<div align=\"justify\"><strong>30 kwietnia 2018 firma Google rozes\u0142a\u0142a pierwsze powiadomienia dotycz\u0105ce mobile first index. Wiadomo\u015bci informuj\u0105 o przej\u015bciu na indeksowanie danej witryny g\u0142\u00f3wnie za pomoc\u0105 mobilnego robota indeksuj\u0105cego i, co ciekawe, dotar\u0142y na razie do bardzo niewielkiej ilo\u015bci domen w narz\u0119dziu Google Search Console (nawet 1 na 300), kt\u00f3re s\u0105 cz\u0119sto zaniedbanymi mobilnie stronami.<\/strong><\/p>\n<p>Otrzymali\u015bmy informacj\u0119 dla starej, niepozycjonowanej strony, kt\u00f3rej test mobilny nie pozostawia z\u0142udze\u0144:<br \/>\n<center><img decoding=\"async\" src=\"https:\/\/nprofit.net\/pl\/wp-content\/uploads\/2018\/05\/mobile-test.png\" \/><\/center><br \/>\nPozostali publicy\u015bci r\u00f3wnie\u017c raportuj\u0105 otrzymanie powiadomie\u0144 dla stron nieprzystosowanych mobilnie, na przyk\u0142ad <a href=\"http:\/\/www.thesempost.com\/google-mobile-first-matching-content-mobile-friendliness\/\"style=\"text-decoration:underline\" target=\"_blank\">Jennifer Slegg<\/a>:<\/p>\n<blockquote><p>Otrzyma\u0142am mail dla przestarza\u0142ej strony, kt\u00f3ra zdecydowanie nie jest przyjazna mobilnym u\u017cytkownikom (&#8230;), nigdy nie by\u0142a aktualizowana pod k\u0105tem mobilno\u015bci i jej odbi\u00f3r by\u0142by ekstremalnie trudny na jakimkolwiek urz\u0105dzeniu mobilnym.<\/p><\/blockquote>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Spis tre\u015bci<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prze\u0142\u0105cznik Spisu Tre\u015bci\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #003366;color:#003366\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #003366;color:#003366\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/nprofit.net\/pl\/blog\/mobile-first-index-zaczyna-dzialac\/#Mobilnosc_nie_jest_kryterium_w_mobile_first_index\" >Mobilno\u015b\u0107 nie jest kryterium w mobile first index<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/nprofit.net\/pl\/blog\/mobile-first-index-zaczyna-dzialac\/#Zmiany_po_przejsciu_na_mobile_first_index\" >Zmiany po przej\u015bciu na mobile first index<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/nprofit.net\/pl\/blog\/mobile-first-index-zaczyna-dzialac\/#Co_moze_sie_zmienic\" >Co mo\u017ce si\u0119 zmieni\u0107?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/nprofit.net\/pl\/blog\/mobile-first-index-zaczyna-dzialac\/#Ciag_dalszy_nastapi\" >Ci\u0105g dalszy nast\u0105pi<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Mobilnosc_nie_jest_kryterium_w_mobile_first_index\"><\/span>Mobilno\u015b\u0107 nie jest kryterium w mobile first index<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Tre\u015b\u0107 rozes\u0142anych wiadomo\u015bci jasno precyzuje:<\/p>\n<blockquote><p>Systemy crawlingu, indeksowania i ustalania pozycji historycznie u\u017cywa\u0142y tre\u015bci twojej strony w wersji desktopowej, co mog\u0142o powodowa\u0107 problemy dla mobilnych u\u017cytkownik\u00f3w wyszukiwarki, gdy wersja desktopowa r\u00f3\u017cni\u0142a si\u0119 od wersji mobilnej. Nasza analiza stwierdza, \u017ce mobilna i desktopowa wersja twojej strony jest por\u00f3wnywalna.<\/p><\/blockquote>\n<p>Jedynym kryterium jest <u><i>por\u00f3wnywalno\u015b\u0107<\/i> tre\u015bci dost\u0119pnych dla Googlebota dekstopowego i dla Googlebota mobilnego<\/u>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Zmiany_po_przejsciu_na_mobile_first_index\"><\/span>Zmiany po przej\u015bciu na mobile first index<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>W naszym przypadku nie odnotowali\u015bmy zwi\u0119kszonej aktywno\u015bci robot\u00f3w indeksuj\u0105cych, nie pojawi\u0142y si\u0119 nowe b\u0142\u0119dy indeksowania, sam indeks oraz posta\u0107 zaindeksowanych podstron w wynikach wyszukiwania nie zmieni\u0142y si\u0119. Warto jednak pami\u0119ta\u0107, \u017ce to bardzo ma\u0142a pr\u00f3ba &#8211; zaledwie jedna domena.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Co_moze_sie_zmienic\"><\/span>Co mo\u017ce si\u0119 zmieni\u0107?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Aktualnie firma Google dba o w\u0142\u0105czanie innego sposobu indeksowania wy\u0142\u0105cznie dla stron, kt\u00f3re maj\u0105 podobne wersje desktopowe i mobilne. W przysz\u0142o\u015bci jednak dojdzie do przeniesienia wszystkich stron, r\u00f3wnie\u017c tych mniej sp\u00f3jnych. Jak raportuje <a href=\"https:\/\/moz.com\/blog\/mobile-first-index-link-graph\"style=\"text-decoration:underline\" target=\"_blank\">Russ Jones w Moz.com<\/a>, blisko 20% stron b\u0119dzie mie\u0107 r\u00f3\u017cne linki wewn\u0119trzne, a tak\u017ce mo\u017ce doj\u015b\u0107 do utraty a\u017c 63% link\u00f3w zewn\u0119trznych:<br \/>\n<center><img decoding=\"async\" src=\"https:\/\/nprofit.net\/pl\/wp-content\/uploads\/2018\/05\/moz-mobile-first-index.jpg\" \/><\/center><br \/>\nPolecamy ca\u0142\u0105 <a href=\"https:\/\/moz.com\/blog\/mobile-first-index-link-graph\" style=\"text-decoration:underline\" target=\"_blank\" rel=\"nofollow\">analiz\u0119<\/a>.<\/p>\n<p>Warto pami\u0119ta\u0107, \u017ce to oczywi\u015bcie zewn\u0119trzne spojrzenie. Firma Google zapewnia o ca\u0142kowicie neutralnym przej\u015bciu na mobile first index, a w <a href=\"https:\/\/developers.google.com\/search\/mobile-sites\/mobile-first-indexing\" style=\"text-decoration:underline\" target=\"_blank\">poradniku<\/a> wi\u0119kszo\u015b\u0107 zalece\u0144 to <i>&#8222;No change&#8221;<\/i>:<br \/>\n<center><img decoding=\"async\" src=\"https:\/\/nprofit.net\/pl\/wp-content\/uploads\/2018\/05\/whats-changing-in-mobile-first-index.png\" \/><\/center><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Ciag_dalszy_nastapi\"><\/span>Ci\u0105g dalszy nast\u0105pi<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Pod k\u0105tem wdro\u017cenia zmian, do podobnej sytuacji dosz\u0142o w styczniu 2018, gdy nowa wersja GSC zosta\u0142a przedstawiona najpierw kilku procentom domen, natomiast tydzie\u0144 p\u00f3\u017aniej otrzymali\u015bmy dost\u0119p do nowego narz\u0119dzia na wszystkich domenach. Aktualnie mija tydzie\u0144 od powiadomie\u0144 o mobile first index, kolejnych nie by\u0142o, jednak to do\u015b\u0107 zrozumia\u0142e przy tak szerokim zakresie zmian. Tym nie mniej, globalnych zmian mo\u017cna si\u0119 spodziewa\u0107 ju\u017c w najbli\u017cszych miesi\u0105cach. Opr\u00f3cz czekania na wiadomo\u015bci, warto r\u00f3wnie\u017c cz\u0119\u015bciej ni\u017c zwykle kontrolowa\u0107 logi serwerowe w poszukiwaniu wi\u0119kszej aktywno\u015bci mobilnego Googlebota.<\/p>\n<p><small>Zalinkowane \u017ar\u00f3d\u0142a: TheSEMPost.com, Moz.com, Developers.google.com. \u0179r\u00f3d\u0142a grafik: Search.google.com\/test\/mobile-friendly, Moz.com, Developers.google.com\/search\/mobile-sites\/mobile-first-indexing.<\/small><\/div>\n","protected":false},"excerpt":{"rendered":"<p>30 kwietnia 2018 firma Google rozes\u0142a\u0142a pierwsze powiadomienia dotycz\u0105ce mobile first index. Wiadomo\u015bci informuj\u0105 o przej\u015bciu na indeksowanie danej witryny g\u0142\u00f3wnie za pomoc\u0105 mobilnego robota indeksuj\u0105cego i, co ciekawe, dotar\u0142y na razie do bardzo niewielkiej ilo\u015bci domen w narz\u0119dziu Google Search Console (nawet 1 na 300), kt\u00f3re s\u0105 cz\u0119sto zaniedbanymi mobilnie stronami. Otrzymali\u015bmy informacj\u0119 dla [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":43815,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,13],"tags":[],"class_list":["post-5866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-wiedza-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobile first index zaczyna dzia\u0142a\u0107 - Blog NPROFIT<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nprofit.net\/pl\/blog\/mobile-first-index-zaczyna-dzialac\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile first index zaczyna dzia\u0142a\u0107 - Blog NPROFIT\" \/>\n<meta property=\"og:description\" content=\"30 kwietnia 2018 firma Google rozes\u0142a\u0142a pierwsze powiadomienia dotycz\u0105ce mobile first index. 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